What Is a Communication Strategy?

Strategy

Strategy is all about defining and taking advantage of the market opportunities.

We enable brands to take advantage of market opportunities with our consumer-first approach.

We understand your brand, define your target audience and build an effective strategy to become competitive in the market. We transform your brand to fit into the future. Let’s work together to write the success story that makes your brand stand out.

Communication Strategy

What is Communication Strategy?

A communication strategy is a planned approach to conveying messages to achieve specific goals. It involves identifying target audiences, choosing appropriate channels, crafting messages, and managing feedback. The goal is to ensure effective and consistent communication, whether in marketing, public relations, or internal organizational communication.

Where to use Communication Strategy?

Communication strategy can be used in a wide range of contexts, including business, marketing, public relations, internal organizational communication, crisis management, social media, and interpersonal relationships. Essentially, it is applicable wherever effective and intentional communication is crucial to achieving specific goals or objectives.

What do our clients say about their transformations?

Dr. Mehmet Erdoğan

Co-Founder of Smile Hair Clinic

“The Oyster team translated our brand essence into a very effective communication strategy. We have created a campaign that perfectly communicates the values and character at the core of the brand. Rather than just showing a transplantation operation, we showcased how we touch our patients’ life in the long run, I think that was smart.”

Ömer Kaplan

CEO of Empera

“Oyster Brand Consulting drew the entire strategic framework of our experience store, one of the key steps in our retail transformation. Oyster Brand Consulting took ownership of the briefing of the Experience Design teams without deviating from our corporate goals and the entire supervision of the process.”

Görkem Türk

Founder of Laton Venture Capital

“As soon as the first workshop session was done, we knew we’d made the right choice. Oyster team asked really in-depth questions that got to the core of what we were building.”

Cansın Albayrak

Founder of Reptur Real Estate Platform

“The Oyster team was very focussed and detail orientated at every stage of the project. We never missed a deadline and achieved very satisfactory results.”